The Real Reason Legal Marketing Budgets Don’t Convert
Most marketing budget conversations rely on assumptions instead of facts.
Chris Lafferty has led product management and strategic innovation for more than 15 years across the technology, legal, and regulatory industries. He has a passion for leveraging technology to solve complex challenges, enhancing user experiences, and applying cutting-edge technologies to drive growth and efficiency. Chris holds a JD from American University, Washington College of Law and a BA in Economics and a BS in Business/Finance from the University of Delaware.
Most marketing budget conversations rely on assumptions instead of facts.