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Global Legal Network Global Advocaten Unveils Rebrand and Launches New Website


— October 23, 2023

Global Advocaten’s commitment to providing exceptional legal services remains unwavering. The network believes that the rebrand and website launch will better serve clients and reinforce its position as a global leader in the legal industry.


CHARLOTTE, NC – Shumaker is proud to announce that Global Advocaten, a prestigious global law firm network with offices in 27 countries, has launched a dynamic new website with a comprehensive rebranding effort to connect and better serve global clients and members. Shumaker is a member of Global Advocaten, and Shumaker Partner David Conaway serves as Chairman of the international network of leading law firms.

Since 1990, Global Advocaten has developed and fostered long-term relationships between members to create a global network that clients can rely on. As part of its commitment to provide unparalleled legal support and facilitate seamless cross-border business activities, Global Advocaten developed a refreshed identity. This rebranding reflects its continued evolution and dedication to supporting global enterprises as they conduct business and expand their operations worldwide.

Key highlights of the rebranding include:

1. New Logo: The revamped logo embodies the global nature of the Global Advocaten network with a modern, sleek design that signifies unity and collaboration.

2. Tagline – “Business without Borders”: This succinct yet powerful phrase encapsulates its mission and commitment to empower businesses to seamlessly navigate international legal complexities. Global Advocaten exists to facilitate global commerce by breaking down legal barriers. 

3. Website Redesign: The new user-friendly and accessible website, globaladvocaten.com, features a wealth of resources, updated information on member firms, cross-border

capabilities, and a blog section to keep clients informed about the latest legal developments worldwide.

Global Advocaten’s commitment to providing exceptional legal services remains unwavering. The network believes that the rebrand and website launch will better serve clients and reinforce its position as a global leader in the legal industry.

“Our refreshed brand identity signifies our commitment to evolve and adapt to support the needs of our clients in an increasingly complex global business environment,” said David Conaway. “‘Business without borders’ reflects our dedication to enabling businesses to thrive in an interconnected world. We are excited to continue this mission with our clients and members, enabling them to conduct business globally as part of a vibrant community of legal excellence.” Click here to view Global Advocaten video.

We invite you to explore the new Global Advocaten website and experience firsthand how we are facilitating “Business without Borders” within our prestigious community of legal professionals.

About Global Advocaten

Global Advocaten logo; courtesy of Global Advocaten.
Global Advocaten logo; courtesy of Global Advocaten.

Global Advocaten is an exclusive network of independent law firms in more than 27 countries. We provide comprehensive legal solutions to clients seeking to expand their global reach. Our commitment to excellence and collaboration ensures that clients receive top-tier legal services tailored to their unique needs.

Global Advocaten prides itself on being a thriving community of like-minded individuals from prestigious law firms across the globe. We are united by a shared vision to truly make a difference for our clients. More than a network, Global Advocaten is a place where legal experts collaborate, exchange insights, and collectively contribute to the success of our clients’ global ventures.

ABOUT SHUMAKER

Shumaker logo courtesy of Shumaker.
Shumaker logo courtesy of Shumaker.

Founded in 1925, the Shumaker team of more than 300 lawyers and advisors is a premier provider of legal and legislative solutions, focused on being a positive and impactful difference maker for our clients and in the communities we serve.

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