FDA Links Recent Romaine Lettuce Recall to California

By now, you’re probably aware that there was a massive recall of romaine lettuce announced earlier this week, right before the Thanksgiving holiday. Everything from “whole heads of lettuce, boxes of precut lettuce, hearts of romaine to salad mixes that contain romaine” were recalled over concerns that the products were potentially contaminated with E. coli. Fortunately, the Food and Drug Administration (FDA) announced earlier today that it has found the source of the contamination.





Importance of Packaging to Brand Development

The packaging of any product plays a vital role in customers’ decision making. Improper packaging may set the business to failure because it can communicate many things, from the usability of the product to the companies’ value. For success in your business, it is important that your brand’s packaging stands out and looks different from your competitors. We know that packaging is used to protect products from damage, but it serves other purposes, too.